Branding | ux/ui
the chicken
or the egg?
or the egg?
Balticovo aimed to revamp its digital presence to better reflect its brand values of warmth, sustainability, and a connection to nature. The goal was to create a website that resonates with both B2C and B2B audiences, emphasizing the company's commitment to quality and environmental responsibility.
User research & Analysis
Conducted comprehensive research to understand the needs and expectations of diverse user groups, including consumers, partners, and media representatives.
- UX Design:
- UI Design:
- Crafted a visual identity that embodies warmth and naturalness, utilizing earthy color palettes and organic shapes to evoke a sense of home and sustainability.
- Content Strategy:
- Collaborated with the content team to present information in a clear, engaging manner, highlighting Balticovo's CSR initiatives and product offerings.
- Development Collaboration:
- Worked closely with developers to ensure the design was faithfully implemented, maintaining responsiveness and performance standards.
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Customer
Creative branding and content marketing agency BrandBox
Client
The largest producer of eggs and egg products in Northern Europe Balticovo
Timeframe
Dec 2019 - Jun 2020
Moodboard
Our goal is to ensure that your business is up to date with the latest digital technologies and all your colleagues and employees are fully equipped for the best results.
